diff --git a/packages/playwright-core/src/server/frames.ts b/packages/playwright-core/src/server/frames.ts
index 3f7f2cc5fd88b..038d3a56ac5fd 100644
--- a/packages/playwright-core/src/server/frames.ts
+++ b/packages/playwright-core/src/server/frames.ts
@@ -29,7 +29,6 @@ import { isAbortError, ProgressController } from './progress';
 import * as types from './types';
 import { LongStandingScope, asLocator, assert, constructURLBasedOnBaseURL, makeWaitForNextTask, renderTitleForCall } from '../utils';
 import { isSessionClosedError } from './protocolError';
-import { debugLogger } from './utils/debugLogger';
 import { eventsHelper } from './utils/eventsHelper';
 import {  isInvalidSelectorError } from '../utils/isomorphic/selectorParser';
 import { ManualPromise } from '../utils/isomorphic/manualPromise';
@@ -244,7 +243,7 @@ export class FrameManager {
     const navigationEvent: NavigationEvent = { url, name, newDocument: frame._currentDocument, isPublic: true };
     this._fireInternalFrameNavigation(frame, navigationEvent);
     if (!initial) {
-      debugLogger.log('api', `  navigated to "${url}"`);
+      frame.apiLog(`  navigated to "${url}"`);
       this._page.frameNavigatedToNewDocument(frame);
     }
     // Restore pending if any - see comments above about keepPending.
@@ -263,7 +262,7 @@ export class FrameManager {
     frame._url = url;
     const navigationEvent: NavigationEvent = { url, name: frame._name, isPublic: true };
     this._fireInternalFrameNavigation(frame, navigationEvent);
-    debugLogger.log('api', `  navigated to "${url}"`);
+    frame.apiLog(`  navigated to "${url}"`);
   }
 
   frameAbortedNavigation(frameId: string, errorText: string, documentId?: string) {
@@ -509,7 +508,7 @@ export class Frame extends SdkObject<FrameEventMap> {
     this._firedLifecycleEvents.add(event);
     this.emit(Frame.Events.AddLifecycle, event);
     if (this === this._page.mainFrame() && this._url !== 'about:blank')
-      debugLogger.log('api', `  "${event}" event fired`);
+      this.apiLog(`  "${event}" event fired`);
     this._page.mainFrame()._recalculateNetworkIdle();
   }
 
@@ -592,7 +591,7 @@ export class Frame extends SdkObject<FrameEventMap> {
       this._firedLifecycleEvents.add('networkidle');
       this.emit(Frame.Events.AddLifecycle, 'networkidle');
       if (this === this._page.mainFrame() && this._url !== 'about:blank')
-        debugLogger.log('api', `  "networkidle" event fired`);
+        this.apiLog(`  "networkidle" event fired`);
     }
     if (frameThatAllowsRemovingNetworkIdle !== this && this._firedLifecycleEvents.has('networkidle') && !isNetworkIdle) {
       // Usually, networkidle is fired once and not removed after that.
@@ -755,7 +754,7 @@ export class Frame extends SdkObject<FrameEventMap> {
   }
 
   async querySelector(selector: string, options: types.StrictOptions): Promise<dom.ElementHandle<Element> | null> {
-    debugLogger.log('api', `    finding element using the selector "${selector}"`);
+    this.apiLog(`    finding element using the selector "${selector}"`);
     return this.selectors.query(selector, options);
   }
 
diff --git a/packages/playwright-core/src/server/instrumentation.ts b/packages/playwright-core/src/server/instrumentation.ts
index f468e312ed8f1..569c1f1638eef 100644
--- a/packages/playwright-core/src/server/instrumentation.ts
+++ b/packages/playwright-core/src/server/instrumentation.ts
@@ -17,6 +17,7 @@
 import { EventEmitter } from 'events';
 
 import { createGuid } from './utils/crypto';
+import { debugLogger } from './utils/debugLogger';
 
 import type { Browser } from './browser';
 import type { BrowserContext } from './browserContext';
@@ -57,6 +58,11 @@ export class SdkObject<EM extends EventMap = EventMap> extends EventEmitter<EM>
     this.instrumentation = parent.instrumentation;
   }
 
+  apiLog(message: string) {
+    if (!this.attribution.playwright.options.isInternalPlaywright)
+      debugLogger.log('api', message);
+  }
+
   closeReason(): string | undefined {
     return this.attribution.page?._closeReason ||
       this.attribution.context?._closeReason ||
diff --git a/packages/playwright-core/src/server/progress.ts b/packages/playwright-core/src/server/progress.ts
index b94ef285fdfb1..b4c4c90381082 100644
--- a/packages/playwright-core/src/server/progress.ts
+++ b/packages/playwright-core/src/server/progress.ts
@@ -42,6 +42,8 @@ export class ProgressController {
   static createForSdkObject(sdkObject: SdkObject, callMetadata: CallMetadata) {
     const logName = sdkObject.logName || 'api';
     return new ProgressController(callMetadata, message => {
+      if (logName === 'api' && sdkObject.attribution.playwright.options.isInternalPlaywright)
+        return;
       debugLogger.log(logName, message);
       sdkObject.instrumentation.onCallLog(sdkObject, callMetadata, logName, message);
     });